Lyric Dinner Case
Assignment Questions (40 points)

 

The following assignment questions should be answered after reading Lyric Dinner Case (A). Respond to the questions in 3-4 pages, using full-sentence bullet points. Be sure that your bullet points are thorough and complete thoughts. In your response, state the question and subquestion and respond to each systematically. Responses must be typed.

 

  1. What is your assessment of Deborah Denenberg’s performance?

 

 

 

 

  1. What are the problems facing her?

 

Organizational

·         What should she do about the poor performers in the organization?

·         Who should she fire, if anyone?

·         How should she fire them?

 

Marketing

·         How should she go about improving group sales?

·         What should she do about the competitors move to produce Fiddler on the Roof?

·         How should she act to further improve advertising and promotions?

 

Show Production

·         How much should Denenberg participate in the production of shows?

·         What should she do about the Wednesday matinees?

·         What should Denenberg do about the schedule of shows?

 

Operations and Control

·         What should she do to improve overall financial controls?

·         What should she do to correct the situation with the restaurant operation (and should she have undertaken to change operations in the first place)?

·         Should she attempt to make further reductions in the cost of supplies, and, if so, what areas?

 

Financial

·         In what areas should Denenberg concentrate her limited financial resources?

·         What resources does Denenberg have available?

·         Should Denenberg seek additional funds from the investors or other outside sources of funds and how should she approach them for resources?

 

 

 

 

  1. What actions should Denenberg take?  In what order?

 

 

 

 

  1. Which actions that Denenberg took do you feel were appropriate?  Which were inappropriate?