Quiz Questions for Chapter 3

Industry and Competitive Analysis

1. In contrast to Chapter 4 focus, the focus of this chapter 3 is to assess the:
   

2. Which is not one of Porter’s five competitive forces?
   

3.  Which of the above is usually the strongest of the five competitive forces?
   

4. The size of the bubble on a strategic group map usually represents what?
   

5. __________ involves studying and interpreting the sweep of social, political, economic, ecological and technological events to assess what could become driving forces.
   

6. What does KSFs stand for? and be able to give examples within major categories?
   

7. The last step in an industry and competitive analysis is?
   

8. Given examples, be able to identify them as either Economic Factors, Driving Forces, or Key Success Factors.
   

9. Review Table 3.5 – Does this summarize the entire chapter?

10. Read Illustration Capsule 13:  What is it that is creating a fundamentally different business environment?