1. What are the three "direction setting" tasks in strategic management?

2. What are the four levels of performance objectives an organization should develop strategies for?

3. Be able to identify the category a set of objectives might fit under.

4. Encircle Caterpillar is an example of:

6. Objective setting is more of a _______ process.

7. A corporate level strategy is usually needed for what kind of companies?

8. Be able to match the primary strategy-making concerns with each managerial level (see Table 2.1).

9. Be able to give examples of strategies at each managerial level.( p. 50-57).

10. Why do CEOs fail?

11.  What were the two inflection points encountered by Intel?  (see Illustration Capsule 8)

12.  Know the difference between fully integrated firm, a partially integrated and a specialized firm?

13.  Which is not one of the tests of a winning strategy?