Lesson Plan

Market Structure: Oligopoly




I. Characteristics of imperfectly competitive industries

- monopolistic competition
- large number of potential buyers and sellers
- differentiated product (every firm produces a different product)
- buyers and sellers are small relative to the market
- no barriers to entry or exit
- oligopoly
- large number of potential buyers but only a few sellers
- homogenous or differentiated product
- buyers are small relative to the market but sellers are large
- barriers to entry
- what is product differentiation?
- examples
- impact of product differentiation on firm demand
- relationship between firm demand and market demand


II. Monopolistic Competition

- the short-run in monopolistically competitive industries
- can profit be positive, negative, zero?
- loss minimization in the short-run
- the long-run in monopolistically competitive industries
- profit as a signal for entry and exit
- if profit < 0 then firms exit
- if profit > 0 then firms enter
- what happens to an existing firm's demand when firms enter or exit the industry?
- does an existing firm's demand curve shift? If so, which direction?
- what happens to the existing firm's price elasticity of demand?
- thus, long-run equilibrium when profit = 0
- what are the characteristics of the equilibrium? (Hint: compare to perfect competition and monopoly)
- are monopolistically competitive industries efficient?
- technological efficiency
- firm technological efficiency
- industry technological efficiency
- allocative efficiency


III. Oligopoly

- characteristics
- impure oligopoly has differentiated product
- pure oligopoly has homogeneous product
- measuring monopoly (market) power
- definition of concentration ratios
- how do concentration ratios measure market power (be sure you can interpret concentration ratios.
- examples
- why does oligopoly exist? Barriers to entry in oligopoly industries
- economies of scale - natural barriers to entry
- artificial barriers to entry
- what is mutual interdependence? Why are oligopoly firms mutually interdependent?
- Models of oligopoly behavior
- Game Theory
- Definitions (players, strategies, payoffs, payoff matrix) - examples of games what is a cooperative surplus?  A dominant strategy?  A Nash Equilibrium? - a non-collusive game theory model (what is collusion?)
- collusive model - the cartel or joint monopoly
- why collude?
- problems the firms face with collusion
- A game theory model of collusion
- are oligopoly industries efficient?
- technological efficiency
- firm technological efficiency
- industry technological efficiency
- allocative efficiency


IV. Antitrust and Regulation

- antitrust - the rationale
- major antitrust laws
- Supreme Court interpretations of anti-trust law
- rule of reason approach to anti-trust
- the per se approach
- regulation
- why regulate?
- public interest theory
- regulating monopoly power (natural monopolies)
- externalities
- lack of information by consumers
- capture theory - businesses may benefit from regulation
- examples
- public choice theory - regulation is in the best interest of the regulators